Question
Ensure an unprecedented gold rush where as many visitors as possible participate in the Gold Rush at Fair Play Casino.
The gold for the taking
Client
Fair Play Casinos
Sector
Entertainment
Services
Strategy, Design, Development, Campaigns, Content creation, Web application
Approach
We developed a campaign consisting of various phases with high visibility executions. As a grand finale, we created the ultimate combination of online and offline gaming experience, which could be followed via a fully automated livestream.
Result
A unique campaign with impact that provided Fair Play Casino a goldmine of new data and resulted in a boost in visitor numbers.
